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Expert in vintage costume jewelry from the 1920s, 1930s, 1940s & 1950s

Vintage Lapel Watch by Pennino in Art Deco design
Art Deco design on front of clasp
Side view of pendant watch
Side view of pendant
Watch face with original blue hour, minute & second hands with Art Deco numbers
Back view showing clasp
Maker's mark: Pennino & Sterling

Diamanté & Sterling 1930s Lapel Watch by Pennino Bros.


MAKER: Pennino Bros.

SIZE: 2 1/4" long x 1 1/4 inch at top; watch face: 3/4" diameter

CONDITION: Excellent

DATE: 1930s

MARKS: "PENNINO" on watch face; "PENNINO STERLING" on brooch


This amazing lapel watch by Pennino is the ultimate in Art Deco design, with pavé and baguettes set in rhodium-plated sterling silver. The pin closes with a roll-over safety clasp. And the best part is that the watch works! It has been cleaned by my expert watchmaker. The watch is attached to the brooch upside down, so you can read the time when you are wearing this piece. The numbers on the watch face are also SO Deco in design, and the original blue hour, minute and second hands are present. What an unusual and fantastic piece! Scroll down to see a selection of lovely coordinating bracelets.

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Diamanté & Sterling 1930s Lapel Watch by Pennino Bros.

$595.00 USD
Why Buy Vintage Costume Jewelry?

One reason is that it’s environmentally friendly. Resale fashion and vintage jewelry has become a preferred sustainable and affordable shopping choice by today’s discerning fashion and eco-conscious consumer.

Another major reason is the quality. Although vintage costume jewelry was made for all levels of the marketplace – from dime stores to high-end fashion boutiques and jewelry stores – you will find only the best pieces here. They were well-designed and carefully made to last. The manufacturers represented here used only the finest materials – glass stones and beads from Bohemia, Austria, and France, and faux pearls from France and Japan. Settings were primarily sterling silver, gold-filled, or base metals heavily plated with gold, silver, or rhodium. Stones were hand-set, and pieces were hand-finished.

The northeastern part of the U.S. was the center of the industry, with the largest companies located in Providence, Rhode Island by the end of World War II. During the Depression, the quality of costume pieces climbed to new levels when many jewelers and craftsmen had to switch to this segment of the industry. In addition, it attracted many skilled workers who fled the political situation in Europe for the U.S. For these reasons, designs and manufacturing techniques rivaled those employed in the making of fine jewelry.

A third reason to buy costume jewelry is its uniqueness. Having survived for so many decades in such wonderful condition and having been selected for their aesthetic quality, the pieces you’ll find here are unlikely to be found elsewhere.

True vs Fake - how to shop vintage costume jewelry with confidence

Barbara Schwartz, a noted costume jewelry historian, is the author of "True vs Fake" , an in-depth blog series providing examples of how vintage costume jewelry can be accurately attributed. She also shares tips on how to avoid being duped into buying misidentified vintage costume jewelry.